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PGD in Digital Media Communication
 
The Digital Media Communication (DMC) programme, offered jointly with SACAC, prepares students for a dynamic career in the rapidly growing field of digital media. In this one-year programme, students gain the wide-range of skills and insights they need to start a digital career, whether they want to be an online community manager for a major corporation, a media planner for a digital advertising agency, an online brand strategist for a marketing firm, or a digital media entrepreneur, just to name a few.

Designed in consultation with leaders in the digital media industry, the DMC programme provides students with the right mix of courses in content production and strategic communication. Classes ranging from Marketing Strategies and Online Analytics to Web Design and Digital Storytelling assure that by the end of the programme students become experts in all aspects of digital media communication.

Key Features :
  • A first-of-its kind programme in India, launched in partnership with India’s number -one rated digital media agency, Webchutney.
  • Curriculum designed and taught by leading digital media practitioners from India and abroad.
  • Students learn practical skills from top digital marketing professionals and apply them in class.
  • Extensive hands-on experience through a 4-month industry programme in leading digital media firms.

The Curriculum: Innovative ideas for building a digital media career

Classes are offered from a wide range of areas, including, content creation & perspective building; marketing, advertising & PR; technical skills building; and online/digital applications.

After eight months of rigorous classes, and four months dedicated to a professional internship, students develop the essential skills that digital media practitioners require.

For a more detailed description of the curriculum and courses
 

Experiential Learning: Build a professional portfolio while completing the diploma

We take our internships seriously at SoC. Students not only work with some of the nation’s top digital media companies, but ongoing individualized mentoring and Saturday workshops support their professional development. Our graduates leave the programme job-ready and ready for the future.

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•  Admission Deadline:
    31stMay, 2013









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