PGD in Digital Media Communication
The Digital Media Communication (DMC) programme, offered jointly with SACAC, prepares students for a dynamic career in the rapidly growing field of digital media. In this one-year programme, students gain the wide-range of skills and insights they need to start a digital career, whether they want to be an online community manager for a major corporation, a media planner for a digital advertising agency, an online brand strategist for a marketing firm, or a digital media entrepreneur, just to name a few.
Designed in consultation with leaders in the digital media industry, the DMC programme provides students with the right mix of courses in content production and strategic communication. Classes ranging from Marketing Strategies and Online Analytics to Web Design and Digital Storytelling assure that by the end of the programme students become experts in all aspects of digital media communication. Key Features :
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The Curriculum: Innovative ideas for building a digital media careerClasses are offered from a wide range of areas, including, content creation & perspective building; marketing, advertising & PR; technical skills building; and online/digital applications.After eight months of rigorous classes, and four months dedicated to a professional internship, students develop the essential skills that digital media practitioners require. For a more detailed description of the curriculum and courses |
Experiential Learning: Build a professional portfolio while completing the diploma
We take our internships seriously at SoC. Students not only work with some of the nation’s top digital media companies, but ongoing individualized mentoring and Saturday workshops support their professional development. Our graduates leave the programme job-ready and ready for the future.
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